Rebuilding Foundations: How KANGQIAO SER Charts a Quality-Driven Path in a Shifting Property Market

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As the real estate sector navigates its most profound adjustment in years, the investment narrative for Hong Kong-listed property management firms has undergone a complete transformation. The market's former obsession with breakneck scale expansion and reliance on parent-company project handovers has given way to a sharper focus on earnings quality, market-driven expansion capabilities, and robust corporate governance. On August 26, KANGQIAO SER (02205) released its interim results for the first half of 2026, revealing a revenue of approximately RMB 470 million, a 3.2% year-on-year increase, alongside a gross profit of RMB 106 million, up 8.0%. The overall gross margin climbed to 22.6%, marking a 1 percentage point improvement year-on-year. Against a backdrop of slowing industry-wide growth, it's the structural shifts hidden beneath this performance that merit a deeper look.

Examining KANGQIAO SER's revenue trajectory over the long term, from the first half of 2021 through the latest six interim reports, reveals a clear arc from high-velocity expansion to measured stability. Between 2021 and 2024, when the property management industry was still dominated by a scale-at-all-costs ethos, the company's interim revenue at one point surged by nearly 20%. However, from 2024 onwards, as risks in the downstream real estate market materialized, industry-wide revenue growth decelerated markedly. In this context, KANGQIAO SER's 3.2% revenue uptick stands as a testament to prudent management. What's particularly noteworthy is that this growth is anchored in improved business quality—the company refrained from resorting to price cuts or loosening credit terms to inflate its top line. Instead, it leaned on the steady expansion of its core property management services, which generated approximately RMB 380 million in revenue, accounting for 80.8% of the total, a 7.4% year-on-year increase. This counter-cyclical growth in its primary segment has effectively cushioned the company against broader market volatility, shoring up its operational base.

The performance of gross profit and margin provides even clearer evidence of substantive upgrades in operational efficiency. Despite revenue growing just 3.2%, gross profit surged by 8.0%, significantly outpacing the top line. The overall gross margin defied the industry trend, rising to 22.6%, up 1 percentage point year-on-year. A horizontal comparison underscores this achievement: according to data from China Index Academy, the average gross margin for listed property companies in 2025 stood at only 17.84%—and that figure continues to decline amid sector-wide pressure. KANGQIAO SER's climb to 22.6%, nearly 5 percentage points above the industry average, validates its deep investments in cost control and project optimization. During the period, the company's cost of sales increased by just 1.9% year-on-year, well below its revenue growth rate, indicating that initiatives like energy-saving retrofits and smart operations are beginning to yield tangible returns. Breaking it down by segment, all four business lines saw gross margins improve or hold steady: property management services rose to 21.9% (up 0.7 percentage points), and non-owner value-added services jumped to 29.3% (a substantial 3.8-percentage-point gain), reflecting the positive outcomes of a deliberate strategy to phase out low-margin and poor-cash-collection businesses. As the industry pivots from chasing scale to cultivating quality, sustained margin improvements carry far more weight than mere top-line growth—they signal a company that has moved beyond inefficient, volume-driven expansion and developed genuine capabilities to enhance output through meticulous operations.

While the earnings rebound addresses the question of "how are things now," the structural optimizations at KANGQIAO SER answer the deeper question of "why this is possible." The most compelling aspect of this report lies in its highly market-oriented business composition—a formidable moat that sets it apart from many of its Hong Kong-listed peers. By the end of the first half of 2026, the company's contracted area reached approximately 70 million square meters, with third-party developers accounting for 82.0% of that total. Its managed area stood at 47.9 million square meters, with third-party projects making up 78.2%, while revenue attributable to related parties remained a mere 0.7%. Placing these figures in an industry-wide context makes their significance even clearer. During the recent years of deep real estate correction, many property management companies heavily reliant on related-party support found themselves trapped—unwilling to relinquish parent-company projects yet unable to win external ones. In contrast, KANGQIAO SER, through its earlier proactive restructuring that shed low-margin and problematic receivables, has positioned itself to seize opportunities from high-quality third-party projects amid the ongoing market consolidation. According to data from CRIC Property Management, the average contracted-to-managed area ratio for listed property firms in 2025 was 1.2; KANGQIAO SER outperformed this with a ratio of 1.46. This not only demonstrates the company's ability to independently acquire clients but also points to substantial headroom for converting contracted area into managed operations. This "independence dividend" operates like compound interest: in turbulent times, independent market capabilities translate into a competitive edge in winning projects, and securing more high-quality third-party projects further reinforces that independence—a virtuous cycle. As the industry enters an era defined by competency, KANGQIAO SER's earlier, seemingly disadvantageous move to de-emphasize related-party business now appears to be its most valuable asset.

In addition, the company successfully completed its board reshuffle during the first half of the year. The newly constituted board has embraced a candid and pragmatic approach to addressing challenges, comprehensively fortifying internal control systems and reinforcing compliance defenses. Looking ahead, the new board is committed to guiding the company through upcoming cycles and toward stable, long-term growth with a more professionalized and independent governance posture.

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